Matching clients with the most Engaged paying Users
We help brands, agencies and app developers to understand, identify, attract, acquire and convert the right users at the right time.
Our technology
Through the use of proprietary bidder and Machine Learning algorithms, we offer transparent, highly targeted performance-driven UA and re-engagement solutions at scale.
Our approach involves using full-funnel data to optimize our algorithms towards improved user retention and in-app sales.
Continuous self-optimization
Our DSP is tailored, trained and optimized to meet the unique demands of mobile UA and retention KPIs. Our ML based platform analyzes over 70 attributes — including data from our DMP—optimizing for Lifetime Value (LTV) and installs, not clicks. Thanks to our custom predictive modelling, we ensure learning is continuous and that trends are recorded.
Efficient Performance at scale
Efficient Performance at scale Leveraging our broad daily reach, our outcome-driven models can efficiently and effectively scale performance
Built-in Fraud Detection
Built-In Fraud Detection. We use dynamic fraud filters to ensure no ad-budget is wasted.
Our Products & Solutions
We provide full campaign management service to ensure the best performance.
Leveraging Definitio’s state-of-the-art infrastructure and mobile intelligence, we will help you determine new paths to identify, attract, and convert the highest-value user segments at the right time
Brand Safety-centric approach
Because we strive to be the most reliable service for your agency, we work only with trusted partners to ensure high-quality traffic. We guarantee:
- Premium placements within trustworthy SSPs only
- Privacy-centric approach
- Fraud prevention. Our ML models are focusing on anomaly detection both pre-bid and post-bid to prevent any fraudulent activity
- All user data is encrypted
